I Saw the Sign: New Orleans Edition

by tatiana on May 3, 2014

I Saw the Sign: New Orleans Edition

Royal Street, circa 1900 Photo Credit: Detroit Publishing Company

In March I hopped over to New Orleans for MARDI GRAS for my good friend’s bachelorette trip. It was a trip I’ll never forget! I’m not much of a party girl (only sometimes!), but it was a lot of fun to be engulfed in the atmosphere and sheer joviality of the celebrations. Aside from the festivities, the centuries-old architecture and general look and feel of the French Quarter was a feast for the eyes. There were also a lot of really great signs and typographic goodness. Below is a little tour of some of the great signage I stumbled upon throughout my trip:

I Saw the Sign: New Orleans Edition

A lot of really beautiful tile work around the French Quarter.





The mandatory “I was here!” shoe selfie.


A quick photo outside of St. Louis Cemetery #1, where you can find the tomb of Marie Laveau.



We walked by this building every morning, and every morning I’d get a sudden craving for a biscuit.


This place was rad and also pretty terrifying. We went inside the last day of our trip. Highly recommend it.


Looking back at these photos is making me miss NOLA. I would love to go back to New Orleans to explore the Garden District and other parts of the city that I didn’t have time to venture out to. We mostly stayed in the French Quarter, but escaped for a swamp tour, and to eat at Commander’s Palace in the Garden District (allegedly one of the most haunted restaurants in New Orleans, according to this super legitimate gift shop book that I probably paid too much money for).

AHS Tour | New Orleans

Fun bonus photo – one of the bride-to-be’s wishes was that I lead an American Horror Story: Coven tour for our friends in the French Quarter. It was a challenge! But it was a lot of fun. We dressed in our witch-y best and stopped in a front of the few locations where the show was filmed.

The city is absolutely magical and I can’t wait to return.

To view more I Saw the Sign posts, click here.


Monday Inspiration: Tin Can Identity

by tatiana on May 27, 2013

I stumbled upon this video on Logo Design Love and had to share. I’ve never seen a brand identity presented in video form. Pretty brilliant.


Adventures in Print Design: Wedding Program

by tatiana on February 6, 2013

Josh x Katrina's Wedding | Photos by Beautiful Day Photography (Laura Grier)

Photo by Beautiful Day Photography


A few months ago, my good friend Katrina asked me to design the program for her wedding. I had so much fun designing a customized map for another friend’s wedding back in June, so I jumped at the chance to contribute to Josh and Katrina’s special day.

Wedding Program | Designed by Tatiana Jimenez

Josh and Katrina tied the knot at Wayfarer’s Chapel in Rancho Palos Verdes, designed by Lloyd Wright (Frank Lloyd Wright’s son). Considering the minimalist architecture of Wayfarer’s Chapel, and how it allows for the surrounding nature to take the starring role when you’re inside, I wanted the program’s design to function similarly. Finding an elegant, simple way to present the information was my challenge. Katrina provided me with a lot of inspiring designs that she liked, so that helped solidify my understanding of what they were looking for.

Wedding Program | Designed by Tatiana Jimenez

To my delight, Katrina and Josh chose my favorite of the design options I presented to them, and after a few rounds of edits, I’m really happy with the way it turned out!

Wedding Program | Designed by Tatiana Jimenez

Congrats, Josh and Katrina!


You’re So My Type: Moonrise Kingdom

by tatiana on June 6, 2012

Like many fans of good cinema, I saw Moonrise Kingdom this week. (You thought I was going to say fans of Wes Anderson, didn’t you? Well, I wasn’t. But now I guess I am, as I really loved this movie and can’t stop watching the trailer.) Basically, this was one of Wes Anderson’s best, according to me, and I think everyone should see it. It gave me warm fuzzies, it made me laugh, it made me ponder life, and it made me want to be 12-years-old again.

The one thing I couldn’t stop thinking about was how much I loved the lettering. A quick Google search and a few clicks later, I found out that it is not yet a typeface. (Update: See comments!) The lettering was hand-drawn by San Francisco-based type-designer (what about type-ologist? I think that would be a fun title) Jessica Hische. Hopefully someday it’ll be available to the masses, but for now we can enjoy it when we watch Moonrise Kingdom over and over.

Typeface coming soon… we hope!

Come to think of it… the lettering is similar to the typeface I use for my blog headings (except Hische’s is way cooler). I’m using a Google Web Font called Great Vibes. I bet it would look great in that mustard yellow too though. Anyway, what are some of your favorite uses of type in film? One that easily comes to mind is the Windsor typeface, which is used in all of Woody Allen’s films, and Wes Anderson previously used Futura in his films (Stanley Kubrick was also a big Futura fan). I wonder why more directors aren’t using Papyrus? (Just kidding, please put the tomatoes away.)


Thursday Inspiration: Vintage Cartoon Typography

by tatiana on February 24, 2011

What’s up, doc[s]? I’ve decided to start throwing the inspiring image-stuffs I find online, print collateral I scan, or photos I take of things I stumble upon into a Flickr set called Graphic Design Inspiration. Here’s my first image in the set. I found it while perusing Molly Crabapple‘s Dr. Sketchy’s Anti-Art School site (which is amaaazing). Definitely check it out. Inspiring image lies below!



You’re So My Type: Memoriam

by tatiana on January 21, 2010

I’m not the biggest typophile, but I do appreciate a good typeface when I see one. I religiously read I Love Typography and today they highlighted their fave fonts of 2009. Scrolling through I could not get past Memoriam when I saw it… it just, kinda blew me away. Breathtaking. Take a looksy.

Beautiful, classy and funky with a hint of retro flare. This is a great display typeface… sized any smaller than 48 point and a lot of information is lost. So delicate! I’m tempted to purchase and play. It’s fascinating how a font can be so inspiring. Ah, the possibilities for Memoriam!